This Girl Can campaign

GPTKB entity

Statements (25)
Predicate Object
gptkbp:instanceOf gptkb:public_policy
gptkbp:address body image concerns
fear of judgement
gptkbp:aimsTo encourage women to participate in sport
gptkbp:awardReceived gptkb:Cannes_Lions_award
gptkbp:collaboratesWith community organizations
local sports clubs
gptkbp:country gptkb:United_Kingdom
gptkbp:features real women
gptkbp:firstReleased 2015
gptkbp:focusesOn reducing gender gap in physical activity
gptkbp:fundedBy gptkb:National_Lottery
https://www.w3.org/2000/01/rdf-schema#label This Girl Can campaign
gptkbp:impact increased female participation in sport
gptkbp:inspiredBy research on barriers to women’s participation in sport
gptkbp:launched gptkb:Sport_England
gptkbp:mediaType gptkb:media
posters
television advertisements
gptkbp:slogan gptkb:This_Girl_Can
gptkbp:targetAudience women and girls
gptkbp:website https://www.thisgirlcan.co.uk/
gptkbp:bfsParent gptkb:FCB_Inferno
gptkb:FCB_London
gptkbp:bfsLayer 4