Statements (13)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
gptkb:book
|
| gptkbp:author |
Dan Zarrella
|
| gptkbp:genre |
Marketing
|
| https://www.w3.org/2000/01/rdf-schema#label |
The Science of Marketing
|
| gptkbp:ISBN |
9781118138274
|
| gptkbp:language |
English
|
| gptkbp:pages |
272
|
| gptkbp:publicationDate |
2013
|
| gptkbp:publisher |
gptkb:Wiley
|
| gptkbp:subject |
Social media marketing
Marketing research |
| gptkbp:bfsParent |
gptkb:Jeffrey_H._Goldenberg
|
| gptkbp:bfsLayer |
6
|