The Psychology of Selling and Advertising
GPTKB entity
Statements (13)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
gptkb:book
|
| gptkbp:author |
Edward K. Strong Jr.
|
| gptkbp:countryOfPublication |
gptkb:United_States
|
| gptkbp:influenced |
marketing psychology
|
| gptkbp:language |
English
|
| gptkbp:publicationYear |
1925
|
| gptkbp:publisher |
gptkb:McGraw-Hill
|
| gptkbp:subject |
advertising
psychology salesmanship |
| gptkbp:bfsParent |
gptkb:Edward_Kellogg_Strong,_Jr.
|
| gptkbp:bfsLayer |
8
|
| https://www.w3.org/2000/01/rdf-schema#label |
The Psychology of Selling and Advertising
|