Properties (49)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
campaign
|
| gptkbp:aimsTo |
engage younger audiences
|
| gptkbp:associatedWith |
gptkb:The_New_York_Times
|
| gptkbp:collaboratesWith |
advertising agencies
|
| gptkbp:focusesOn |
investigative journalism
news coverage opinion pieces |
| gptkbp:hasImpactOn |
brand awareness
public perception reader loyalty |
| gptkbp:hasProductLine |
increase subscriptions
|
| https://www.w3.org/2000/01/rdf-schema#label |
The New York Times Campaign
|
| gptkbp:includes |
discounts
free trials promotional offers |
| gptkbp:isAttendedBy |
performance metrics
market research consumer feedback |
| gptkbp:isChallengedBy |
economic factors
competition changing media landscape |
| gptkbp:isEvaluatedBy |
analytics tools
conversion rates key performance indicators subscriber retention rates |
| gptkbp:isInfluencedBy |
market trends
technological advancements reader preferences |
| gptkbp:isPartOf |
The_New_York_Times_marketing_strategy
|
| gptkbp:isPortrayedBy |
media coverage
annual reports marketing reviews |
| gptkbp:isPromotedThrough |
social media platforms
newsletters podcasts |
| gptkbp:isSupportedBy |
marketing team
editorial_team |
| gptkbp:launched |
2020
|
| gptkbp:measures |
reader engagement
subscription growth |
| gptkbp:receivesFundingFrom |
advertising revenue
subscription fees sponsorships |
| gptkbp:targetAudience |
readers
|
| gptkbp:uses |
content marketing
email marketing social media outreach |
| gptkbp:utilizes |
digital advertising
print advertising |