Statements (25)
| Predicate | Object |
|---|---|
| gptkbp:instance_of |
gptkb:book
|
| gptkbp:bfsLayer |
5
|
| gptkbp:bfsParent |
gptkb:Stephen_Brown
|
| gptkbp:contains |
Theories of Marketing
|
| gptkbp:covered_by |
Marketing Strategies
|
| gptkbp:focuses_on |
Consumer Behavior
|
| https://www.w3.org/2000/01/rdf-schema#label |
The Marketing Book
|
| gptkbp:includes |
Case Studies
|
| gptkbp:is_aimed_at |
Business Executives
|
| gptkbp:is_available_in |
Digital Format
Print Format |
| gptkbp:is_available_on |
Online Retailers
|
| gptkbp:is_cited_in |
Marketing Research Papers
|
| gptkbp:is_part_of |
Marketing Literature
|
| gptkbp:is_reviewed_by |
Academic Journals
|
| gptkbp:is_used_by |
gptkb:University
|
| gptkbp:is_used_in |
Marketing Courses
|
| gptkbp:next_edition |
Multiple Editions
|
| gptkbp:published_by |
Various Publishers
English Language |
| gptkbp:social_structure |
Chapters
|
| gptkbp:suitable_for |
Marketing Professionals
|
| gptkbp:translated_into |
Multiple Languages
|
| gptkbp:updates |
Regularly
|
| gptkbp:written_by |
Various Authors
|