The Honest Company

GPTKB entity

Statements (100)
Predicate Object
gptkbp:instance_of gptkb:Company
gptkbp:acquisition Acquired by Unilever (2020)
gptkbp:advertising gptkb:David_H._Lee
Influencer partnerships
Television commercials
Print advertisements
Digital marketing campaigns
Kristin O' Connell
gptkbp:awards gptkb:Best_in_Baby_Awards
gptkb:Eco_Excellence_Awards
Parenting Awards
gptkbp:brand $1 billion
gptkbp:business_model Subscription services
Direct-to-consumer
Retail partnerships
gptkbp:ceo gptkb:Nick_Vlahos
gptkbp:challenges Market competition
Consumer trust
Supply chain issues
gptkbp:customer_base Health-conscious consumers
millennials
Eco-conscious consumers
Gen Z
Millennial parents
gptkbp:distribution_channels retail stores
online sales
gptkbp:employees Over 200
gptkbp:expansion International markets
E-commerce growth
New product categories
gptkbp:founded gptkb:2011
gptkbp:founded_by gptkb:Jessica_Alba
gptkbp:founded_in gptkb:2011
gptkbp:founder gptkb:Jessica_Alba
gptkbp:future_plans Sustainability goals
Market expansion
Product innovation
gptkbp:has_awards gptkb:Eco-Excellence_Awards
gptkb:Best_of_Baby_Awards
Parenting Awards
gptkbp:has_mission to provide safe and effective products
gptkbp:has_partnerships_with gptkb:Amazon
gptkb:Walmart
gptkb:Target
gptkbp:has_product_line gptkb:Skin
gptkb:product
gptkb:apparel
vitamins
wipes
gptkbp:has_social_media_presence gptkb:Twitter
gptkb:Instagram
gptkb:Facebook
gptkbp:has_website honest.com
gptkbp:head_of_state gptkb:Diana_Hsieh
gptkbp:headquartered_in gptkb:Los_Angeles,_California
gptkbp:headquarters gptkb:Los_Angeles,_California
https://www.w3.org/2000/01/rdf-schema#label The Honest Company
gptkbp:industry Consumer Goods
gptkbp:is_available_in gptkb:Australia
gptkb:Canada
gptkb:North_America
gptkb:United_Kingdom
gptkbp:is_known_for gptkb:packaging
transparency in ingredients
non-toxic products
gptkbp:is_part_of consumer goods industry
health and wellness sector
eco-friendly market
gptkbp:mission To provide safe and effective products for families.
gptkbp:number_of_employees over 200
gptkbp:partnerships gptkb:Non-profit_organizations
gptkbp:philanthropy Community outreach programs
Supports environmental causes
Donates to children's charities
gptkbp:product_line gptkb:Vitaminwater
gptkb:cosmetics
Household Cleaning Products
Health & Wellness
Baby Care
gptkbp:products gptkb:product
gptkb:apparel
gptkb:personal_care_products
Personal Care Products
Household Products
household products
Wipes
gptkbp:revenue $300 million
$300 million (2020)
gptkbp:social_media_presence Active on Instagram
Active on Twitter
Active on Facebook
gptkbp:stock_symbol HNST
gptkbp:sustainability eco-friendly products
gptkbp:sustainability_initiatives Eco-friendly products
gptkbp:target_market gptkb:parents
Parents
gptkbp:type gptkb:public_company
gptkbp:website www.honest.com
gptkbp:bfsParent gptkb:Jessica_Alba
gptkbp:bfsLayer 4