Statements (50)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
alternate reality game
|
| gptkbp:alsoKnownAs |
gptkb:Why_So_Serious?
|
| gptkbp:awarded |
gptkb:Emmy_Award
Grand Prix at Cannes Lions 2009 |
| gptkbp:createdBy |
gptkb:42_Entertainment
|
| gptkbp:endDate |
2008
|
| gptkbp:featuresCharacter |
gptkb:Batman
gptkb:The_Joker gptkb:Harvey_Dent |
| gptkbp:genre |
visual novel
transmedia storytelling viral marketing |
| https://www.w3.org/2000/01/rdf-schema#label |
The Dark Knight ARG
|
| gptkbp:inspiredBy |
gptkb:Batman_franchise
|
| gptkbp:launched |
2007
|
| gptkbp:location |
gptkb:United_States
international |
| gptkbp:medium |
newspapers
websites comic books cakes emails billboards phone calls real-world events skywriting |
| gptkbp:notableEvent |
Gotham City voting registration
Gotham Times newspaper distribution Harvey Dent campaign rallies Joker henchmen scavenger hunts cake deliveries with phones inside skywriting over San Diego Comic-Con |
| gptkbp:promotion |
gptkb:The_Dark_Knight
|
| gptkbp:relatedTo |
Batman Begins viral campaign
The Dark Knight Rises ARG |
| gptkbp:targetAudience |
ARG community
fans of The Dark Knight |
| gptkbp:website |
acmesecuritysystems.com
citizensforbatman.org gothamcablenews.com gothamelectionboard.com gothampolicedepartment.com ibelieveinharveydent.com maidenavenuereport.com operationearlybird.com rent-a-clown.com thegothamtimes.com whysoserious.com |
| gptkbp:bfsParent |
gptkb:42_Entertainment
|
| gptkbp:bfsLayer |
7
|