|
gptkbp:instance_of
|
gptkb:book
|
|
gptkbp:bfsLayer
|
4
|
|
gptkbp:bfsParent
|
gptkb:Steve_Schwartz
gptkb:Scott_Mc_Cullough
gptkb:Erik_B._Crawford
gptkb:Jason_C._Miller
gptkb:Julian_Opie
gptkb:Geoffrey_E._Aldrich
gptkb:D._Paul_Miller
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|
gptkbp:author
|
gptkb:Guy_Kawasaki
|
|
gptkbp:focus
|
entrepreneurship
|
|
gptkbp:genre
|
gptkb:High_School
|
|
https://www.w3.org/2000/01/rdf-schema#label
|
The Art of the Start
|
|
gptkbp:influenced_by
|
gptkb:Steve_Jobs
Silicon Valley culture
|
|
gptkbp:isbn
|
978-1591840565
|
|
gptkbp:key
|
Be adaptable.
Build a great team.
Create a compelling pitch.
Develop a unique value proposition.
Embrace failure as a learning opportunity.
Focus on the customer.
Leverage your network.
Measure success through metrics.
Start small and iterate.
Understand your market.
|
|
gptkbp:language
|
English
|
|
gptkbp:notable_feature
|
gptkb:television_channel
gptkb:brand
fundraising
marketing
product development
team building
pitching
business planning
customer acquisition
|
|
gptkbp:page_count
|
224
|
|
gptkbp:published_year
|
gptkb:2004
|
|
gptkbp:publisher
|
gptkb:API
|
|
gptkbp:target_audience
|
gptkb:Businessman
startups
business students
|