Properties (61)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
advertising campaign
|
| gptkbp:aimsTo |
brand awareness
younger demographics |
| gptkbp:collaboratesWith |
influencers
|
| gptkbp:createdBy |
gptkb:Tetley
|
| gptkbp:emphasizes |
quality of ingredients
|
| gptkbp:features |
celebrity endorsements
customer testimonials various tea flavors |
| gptkbp:hasCollaboratedWith |
local businesses
|
| gptkbp:highlights |
sustainability efforts
|
| https://www.w3.org/2000/01/rdf-schema#label |
Tetley Tea Bags Campaign
|
| gptkbp:includes |
social media marketing
interactive content video content |
| gptkbp:isAssociatedWith |
Tetley brand values
|
| gptkbp:isAvenueFor |
return on investment
competitive analysis consumer behavior trends different markets |
| gptkbp:isDocumentedIn |
case studies
marketing journals marketing reports |
| gptkbp:isEnhancedBy |
user-generated content
customer engagement initiatives |
| gptkbp:isEvaluatedBy |
brand perception studies
consumer feedback sales metrics |
| gptkbp:isFeaturedIn |
magazines
|
| gptkbp:isInfluencedBy |
cultural trends
|
| gptkbp:isIntegratedWith |
Tetley’s_overall_marketing_plan
|
| gptkbp:isLinkedTo |
Tetley’s_community_initiatives
Tetley’s_heritage Tetley’s_sustainability_goals |
| gptkbp:isPartOf |
Tetley_brand_strategy
Tetley’s_digital_transformation_strategy Tetley’s_product_launch_strategy |
| gptkbp:isPortrayedBy |
advertising analytics
|
| gptkbp:isPromotedBy |
mobile applications
websites print media radio advertisements |
| gptkbp:isPromotedThrough |
email marketing
community outreach programs event sponsorships in-store displays influencer collaborations |
| gptkbp:isReflectedIn |
brand loyalty
|
| gptkbp:isSupportedBy |
advertising agencies
market research digital marketing strategies public relations efforts partnerships with retailers advertising budget |
| gptkbp:isTargetedAt |
health-conscious consumers
|
| gptkbp:launched |
2020
|
| gptkbp:promotes |
health benefits of tea
|
| gptkbp:runsThrough |
contests and giveaways
|
| gptkbp:targetAudience |
tea drinkers
|
| gptkbp:uses |
television advertisements
|
| gptkbp:utilizes |
promotional discounts
|