Statements (56)
| Predicate | Object |
|---|---|
| gptkbp:instance_of |
gptkb:product
|
| gptkbp:aims_to |
Enhance Customer Loyalty
Ensure Quality Provide Value |
| gptkbp:available_in |
gptkb:online_store
gptkb:Tesco_Stores |
| gptkbp:category |
Grocery
|
| gptkbp:competes_with |
Other Supermarket Brands
|
| gptkbp:developed_by |
Tesco Product Development Team
|
| gptkbp:has |
Private Label Strategy
|
| https://www.w3.org/2000/01/rdf-schema#label |
Tesco Own Label Products
|
| gptkbp:includes |
gptkb:food
Beverages Household Items Organic Products Personal Care Products Free-From Products Premium Range Products Value Range Products |
| gptkbp:is_distributed_by |
Tesco Supply Chain
|
| gptkbp:is_evaluated_by |
gptkb:market_research
Sales Data Competitor Analysis Customer Feedback |
| gptkbp:is_known_for |
gptkb:Quality_Assurance
Affordable Prices Diverse Range |
| gptkbp:is_part_of |
Tesco's Business Model
Tesco's Marketing Strategy Tesco's Product Range Tesco's Retail Strategy |
| gptkbp:is_popular_in |
European Market
UK Market |
| gptkbp:is_regarded_as |
Value for Money
Convenient Option Trusted Brand Quality Alternative |
| gptkbp:is_supported_by |
gptkb:customer_service
Online Reviews Promotional Offers Tesco Loyalty Programs |
| gptkbp:launched_in |
1990s
|
| gptkbp:marketed_as |
Digital Marketing
Print Media Television Commercials In-Store Promotions Tesco Brand |
| gptkbp:offers |
Competitive Pricing
Wide Variety |
| gptkbp:produced_by |
gptkb:Tesco
|
| gptkbp:promotes |
gptkb:Sustainability
Healthier Choices |
| gptkbp:target_market |
International Consumers
UK Consumers |
| gptkbp:bfsParent |
gptkb:Tesco_Own_Brand
|
| gptkbp:bfsLayer |
7
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