Properties (44)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
brand
|
| gptkbp:associatedWith |
gptkb:Tesco_PLC
|
| gptkbp:availableIn |
gptkb:Tesco_stores
online shopping |
| gptkbp:category |
grocery
|
| gptkbp:competesWith |
other value brands
|
| gptkbp:customerFeedback |
generally positive
product quality value perception |
| gptkbp:hasCompetitors |
gptkb:Lidl
gptkb:Asda_Smart_Price gptkb:Aldi gptkb:Morrisons_Savers gptkb:Sainsbury's_Basics Co-op's_Truly_Irresistible Iceland's_No_Frills |
| gptkbp:hasProductLine |
food and drink
snacks frozen foods cleaning supplies baby products health and beauty products pet care products |
| https://www.w3.org/2000/01/rdf-schema#label |
Tesco Everyday Value
|
| gptkbp:includes |
food items
personal care products household products |
| gptkbp:influencedBy |
market trends
consumer preferences economic conditions |
| gptkbp:knownFor |
affordability
value for money |
| gptkbp:launched |
2010
|
| gptkbp:offers |
low-cost products
|
| gptkbp:partOf |
Tesco's_private_label_strategy
|
| gptkbp:producedBy |
gptkb:Tesco
|
| gptkbp:promoted |
advertising campaigns
online marketing in-store promotions |
| gptkbp:replacedBy |
Tesco_Everyday
|
| gptkbp:sustainabilityInitiatives |
recyclable packaging
reducing food waste sourcing from sustainable suppliers |
| gptkbp:targetMarket |
budget-conscious consumers
|