Tesco's private label range
GPTKB entity
Statements (58)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
record label
|
| gptkbp:aimsTo |
budget-conscious shoppers
quality-seeking consumers |
| gptkbp:associated_with |
Tesco's_corporate_identity
|
| gptkbp:competesWith |
Asda's_private_label_range
Morrisons_private_label_range Sainsbury's_private_label_range |
| gptkbp:criticism |
lack of variety
|
| gptkbp:expansion |
international foods
health-conscious options |
| gptkbp:has_a |
innovation
|
| https://www.w3.org/2000/01/rdf-schema#label |
Tesco's private label range
|
| gptkbp:includes |
gptkb:Tesco_Finest
gptkb:Tesco_Organic gptkb:Tesco_Everyday_Value gptkb:Tesco_Free_From |
| gptkbp:influenced |
market research
consumer trends |
| gptkbp:is_a_celebration_of |
sustainability initiatives
|
| gptkbp:is_a_subject_of |
quality control standards
|
| gptkbp:is_available_in |
gptkb:Tesco_stores
convenience stores online shopping various product categories various packaging sizes seasonal offerings |
| gptkbp:is_designed_to |
enhance customer loyalty
reduce food waste meet customer needs meet dietary needs support local suppliers |
| gptkbp:is_featured_in |
customer loyalty programs
customer feedback surveys product sampling events Tesco_advertising_campaigns |
| gptkbp:is_involved_in |
community initiatives
promotional campaigns |
| gptkbp:is_known_for |
quality
customer satisfaction competitive pricing affordability |
| gptkbp:is_part_of |
Tesco's_brand_portfolio
Tesco's_competitive_strategy Tesco's_marketing_strategy Tesco's_overall_strategy Tesco's_sustainability_goals |
| gptkbp:is_recognized_for |
ethical sourcing practices
diversity of products |
| gptkbp:is_used_in |
branded products
|
| gptkbp:marketedAs |
digital marketing
value for money in-store promotions |
| gptkbp:offers |
premium products
value products |
| gptkbp:owner |
gptkb:Tesco
|
| gptkbp:produces |
various suppliers
|
| gptkbp:receives |
positive customer reviews
|
| gptkbp:targetMarket |
UK_consumers
|