Statements (72)
| Predicate | Object |
|---|---|
| gptkbp:instance_of |
gptkb:Partnerships
|
| gptkbp:followed_by |
gptkb:Sterling_Cooper_&_Partners
|
| https://www.w3.org/2000/01/rdf-schema#label |
Sterling Cooper Merger
|
| gptkbp:impact |
competitive advantage
increased market share brand development client retention employee morale organizational restructuring creative collaboration financial growth new client acquisition |
| gptkbp:industry |
gptkb:advertising
|
| gptkbp:involves |
gptkb:Sterling_Cooper
Cutler Gleason and Chaough |
| gptkbp:key_people |
gptkb:Don_Draper
gptkb:Roger_Sterling gptkb:Jim_Cutler gptkb:Bert_Cooper gptkb:Ted_Chaough |
| gptkbp:location |
gptkb:New_York_City
|
| gptkbp:notable_event |
market analysis
public relations campaigns contract negotiations financial forecasting marketing campaigns networking events financial audits risk assessments strategic partnerships community outreach initiatives industry conferences partnership agreements team building activities brand audits employee training programs stakeholder meetings client satisfaction surveys performance evaluations leadership changes technology upgrades social media strategies creative workshops policy revisions media relations efforts strategic planning sessions team evaluations advertising initiatives business development efforts financial negotiations performance metrics analysis client presentations merger announcement merger completion client meetings client onboarding processes client feedback sessions project kick-offs client retention strategies brand positioning discussions branding strategy development internal communications updates office relocation staff integration |
| gptkbp:occurs_in |
gptkb:Mad_Men
|
| gptkbp:preceded_by |
gptkb:Sterling_Cooper
|
| gptkbp:resulted_in |
gptkb:Sterling_Cooper_&_Partners
|
| gptkbp:significance |
business expansion
|
| gptkbp:type |
advertising agency merger
|
| gptkbp:year |
gptkb:1963
|
| gptkbp:bfsParent |
gptkb:Harry_Crane
|
| gptkbp:bfsLayer |
6
|