Statements (12)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
gptkb:person
|
| gptkbp:dateOfBirth |
1936
|
| gptkbp:dateOfDeath |
2006
|
| gptkbp:education |
gptkb:University_of_Cambridge
|
| gptkbp:knownFor |
pioneering research in advertising effectiveness
|
| gptkbp:nationality |
British
|
| gptkbp:notableWork |
publications on marketing and advertising
works on advertising effectiveness |
| gptkbp:occupation |
advertising researcher
|
| gptkbp:bfsParent |
gptkb:percolation_theory
|
| gptkbp:bfsLayer |
5
|
| https://www.w3.org/2000/01/rdf-schema#label |
Simon Broadbent
|