gptkbp:instance_of
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gptkb:antiperspirant
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gptkbp:advertising
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feminine empowerment
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gptkbp:availability
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available on major e-commerce platforms
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gptkbp:availability_in_stores
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widely available
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gptkbp:available_in
|
spray form
gel form
stick form
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gptkbp:awards
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various beauty awards
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gptkbp:brand
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gptkb:Procter_&_Gamble
strong among users
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gptkbp:clinical_strength_option
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available
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gptkbp:collaborations
|
frequent
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gptkbp:community_involvement
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various charitable initiatives
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gptkbp:consumer_trust
|
high
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gptkbp:customer_support
|
responsive
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gptkbp:dermatologist_recommended
|
yes
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gptkbp:environmental_impact
|
actively working to reduce
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gptkbp:features
|
long-lasting protection
non-irritating formula
fragrance technology
moisture-absorbing technology
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gptkbp:formulation
|
aluminum-based compounds
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gptkbp:global_availability
|
yes
|
https://www.w3.org/2000/01/rdf-schema#label
|
Secret antiperspirants
|
gptkbp:innovation
|
new scents introduced regularly
new formulations introduced regularly
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gptkbp:introduced
|
gptkb:1956
|
gptkbp:market_position
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leading brand in women's antiperspirants
|
gptkbp:market_share
|
significant in the U. S.
|
gptkbp:packaging_design
|
modern and appealing
|
gptkbp:parent_company
|
gptkb:Procter_&_Gamble
|
gptkbp:part_of_product_line
|
Secret deodorants
|
gptkbp:price_range
|
mid-range
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gptkbp:product_line
|
gptkb:Secret_Clinical_Strength
Secret Aluminum Free
Secret Fresh
Secret Outlast
Secret Scent Expressions
|
gptkbp:promotional_partners
|
various influencers
|
gptkbp:research_and_development
|
ongoing
|
gptkbp:reviews
|
generally positive
|
gptkbp:safety_measures
|
FDA approved
|
gptkbp:scent_options
|
various fragrances
|
gptkbp:slogan
|
“ Strong enough for a man, but made for a woman.”
|
gptkbp:social_media_presence
|
active
|
gptkbp:sustainability_initiatives
|
recyclable packaging
|
gptkbp:target_audience
|
gptkb:women
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gptkbp:bfsParent
|
gptkb:Secret_Clinical_Strength
|
gptkbp:bfsLayer
|
5
|