Search Quality Rater Guidelines

GPTKB entity

Statements (50)
Predicate Object
gptkbp:instanceOf manual
gptkbp:appliesTo gptkb:Google_Search
gptkbp:availableOn https://developers.google.com/search/blog/2022/12/search-rater-guidelines-update
gptkbp:compatibleWith directly ranking individual websites
gptkbp:describes how to assess the quality of search results
gptkbp:firstPublished 2013
gptkbp:focusesOn gptkb:E-E-A-T_(Experience,_Expertise,_Authoritativeness,_Trustworthiness)
gptkbp:format PDF
https://www.w3.org/2000/01/rdf-schema#label Search Quality Rater Guidelines
gptkbp:includes guidance on YMYL (Your Money or Your Life) topics
guidance on needs met rating
guidance on page quality rating
gptkbp:language English
gptkbp:latestReleaseVersion 2023
gptkbp:length over 150 pages (varies by version)
gptkbp:mentions digital media
user safety
informational, navigational, and transactional queries
beneficial purpose of pages
content accuracy
different types of queries
interstitials and ads
local search results
low-quality content
mobile and desktop search differences
originality of content
page functionality
reputation of website and content creators
satire and humor pages
search result accuracy
search result bias
search result completeness
search result diversity
search result freshness
search result relevance
search result safety
search result trustworthiness
search result usefulness
site maintenance and updates
spammy behavior
user intent
special content results (e.g., news, videos, images)
gptkbp:openToPublic yes
gptkbp:publishedBy gptkb:Google
gptkbp:purpose to guide human raters in evaluating search result quality
gptkbp:updated gptkb:Google_Search_team
gptkbp:usedBy search quality raters
gptkbp:usedFor improving Google Search algorithms
gptkbp:bfsParent gptkb:Google_Search
gptkbp:bfsLayer 5