S-O-R theory

GPTKB entity

Statements (21)
Predicate Object
gptkbp:instanceOf gptkb:psychological_theory
gptkbp:component gptkb:organism
response
stimulus
gptkbp:contrastsWith gptkb:S-R_theory
gptkbp:describes relationship between stimulus, organism, and response
gptkbp:emphasizes role of internal organismic processes
gptkbp:field behavioral science
psychology
gptkbp:fullName gptkb:Stimulus-Organism-Response_theory
gptkbp:introducedIn 1974
gptkbp:proposedBy gptkb:Albert_Mehrabian
gptkb:John_B._Watson
gptkbp:relatedTo cognitive psychology
behaviorism
gptkbp:usedIn marketing
environmental psychology
consumer behavior research
gptkbp:bfsParent gptkb:Robert_S._Woodworth
gptkbp:bfsLayer 4
https://www.w3.org/2000/01/rdf-schema#label S-O-R theory