Red Bull GmbH

GPTKB entity

Properties (43)
Predicate Object
gptkbp:instanceOf company
gptkbp:acquisition Coconut_Water_brand
Tonic_Water_brand
gptkbp:advertising aggressive marketing campaigns
gptkbp:culturalImpact hosted music festivals
associated with high-energy lifestyles
created a global community of fans
created a media empire
developed a unique brand identity
expanded into various entertainment sectors
influenced extreme sports culture
popularized energy drinks
produced films and documentaries
sponsored athletes and teams
influenced marketing strategies in the beverage industry
gptkbp:employees over 12,000
gptkbp:events gptkb:Red_Bull_Music_Academy
gptkb:Red_Bull_Crashed_Ice
Red Bull Air Race
gptkbp:founded 1984
gptkbp:founder gptkb:Dietrich_Mateschitz
gptkbp:headquarters Fuschl_am_See,_Austria
https://www.w3.org/2000/01/rdf-schema#label Red Bull GmbH
gptkbp:industry beverage
gptkbp:marketShare 43% of the energy drink market in the US
gptkbp:motto Red_Bull_gives_you_wings
gptkbp:operatingHours 171 countries
gptkbp:parentCompany gptkb:Red_Bull_AG
gptkbp:partnerships gptkb:UFC
gptkb:NASCAR
Formula 1
gptkbp:products energy drink
gptkbp:revenue €6.3 billion (2022)
gptkbp:socialMediaPresence over 50 million followers on Facebook
over 10 million followers on Instagram
over 10 million followers on Twitter
gptkbp:sponsor extreme sports
gptkbp:subsidiary gptkb:Red_Bull_Media_House
gptkb:Red_Bull_Racing
gptkbp:sustainabilityInitiatives renewable energy usage
recycling programs
carbon offset projects
gptkbp:website www.redbull.com