Properties (43)
Predicate | Object |
---|---|
gptkbp:instanceOf |
company
|
gptkbp:acquisition |
Coconut_Water_brand
Tonic_Water_brand |
gptkbp:advertising |
aggressive marketing campaigns
|
gptkbp:culturalImpact |
hosted music festivals
associated with high-energy lifestyles created a global community of fans created a media empire developed a unique brand identity expanded into various entertainment sectors influenced extreme sports culture popularized energy drinks produced films and documentaries sponsored athletes and teams influenced marketing strategies in the beverage industry |
gptkbp:employees |
over 12,000
|
gptkbp:events |
gptkb:Red_Bull_Music_Academy
gptkb:Red_Bull_Crashed_Ice Red Bull Air Race |
gptkbp:founded |
1984
|
gptkbp:founder |
gptkb:Dietrich_Mateschitz
|
gptkbp:headquarters |
Fuschl_am_See,_Austria
|
https://www.w3.org/2000/01/rdf-schema#label |
Red Bull GmbH
|
gptkbp:industry |
beverage
|
gptkbp:marketShare |
43% of the energy drink market in the US
|
gptkbp:motto |
Red_Bull_gives_you_wings
|
gptkbp:operatingHours |
171 countries
|
gptkbp:parentCompany |
gptkb:Red_Bull_AG
|
gptkbp:partnerships |
gptkb:UFC
gptkb:NASCAR Formula 1 |
gptkbp:products |
energy drink
|
gptkbp:revenue |
€6.3 billion (2022)
|
gptkbp:socialMediaPresence |
over 50 million followers on Facebook
over 10 million followers on Instagram over 10 million followers on Twitter |
gptkbp:sponsor |
extreme sports
|
gptkbp:subsidiary |
gptkb:Red_Bull_Media_House
gptkb:Red_Bull_Racing |
gptkbp:sustainabilityInitiatives |
renewable energy usage
recycling programs carbon offset projects |
gptkbp:website |
www.redbull.com
|