Statements (14)
| Predicate | Object |
|---|---|
| gptkbp:instance_of |
gptkb:Person
|
| gptkbp:academic_advisor |
Ph D students
|
| gptkbp:affiliation |
gptkb:Erasmus_University_Rotterdam
|
| gptkbp:field |
gptkb:advertising
|
| https://www.w3.org/2000/01/rdf-schema#label |
Rat Verlegh
|
| gptkbp:nationality |
gptkb:Dutch
|
| gptkbp:notable_work |
Advertising effectiveness
Branding strategies Market research methodologies |
| gptkbp:occupation |
gptkb:Professor
|
| gptkbp:research_focus |
Consumer behavior
|
| gptkbp:bfsParent |
gptkb:Rat_Verlegh_Stadium
gptkb:Rat_Verlegh_Stadion |
| gptkbp:bfsLayer |
7
|