Public Service Announcement (advertising)
GPTKB entity
Statements (49)
Predicate | Object |
---|---|
gptkbp:instanceOf |
gptkb:communication
advertising technique |
gptkbp:alsoKnownAs |
gptkb:PSA
|
gptkbp:distinctiveFeature |
commercial advertising
|
gptkbp:feature |
gptkb:legislation
community outreach social responsibility public good public interest short duration community benefit awareness day emotional appeal call to action educational purpose broadcast requirement free airtime government sponsorship informative content non-commercial message nonprofit sponsorship |
https://www.w3.org/2000/01/rdf-schema#label |
Public Service Announcement (advertising)
|
gptkbp:introducedIn |
gptkb:World_War_II
|
gptkbp:medium |
gptkb:radio_station
gptkb:television internet print media billboards |
gptkbp:notableExample |
gptkb:Crash_Test_Dummies
gptkb:Smokey_Bear gptkb:McGruff_the_Crime_Dog |
gptkbp:originatedIn |
gptkb:United_States
|
gptkbp:purpose |
raise awareness
influence behavior change public attitudes |
gptkbp:regulates |
gptkb:Federal_Communications_Commission
|
gptkbp:relatedTo |
social marketing
commercial advertising advocacy advertising |
gptkbp:sponsor |
gptkb:government_agency
non-profit organizations community groups |
gptkbp:topic |
education
environment public health emergency preparedness safety |
gptkbp:bfsParent |
gptkb:PSA
|
gptkbp:bfsLayer |
6
|