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gptkbp:instance_of
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gptkb:Insurance_Company
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gptkbp:acquisition
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gptkb:National_Benefit_Life_Insurance_Company
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gptkbp:affiliation
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gptkb:National_Association_of_Insurance_Commissioners
gptkb:American_Council_of_Life_Insurers
gptkb:Financial_Planning_Association
gptkb:National_Association_of_Insurance_and_Financial_Advisors
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gptkbp:assets
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$25 billion (2020)
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gptkbp:business_model
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Training Programs for Agents
Multi-level Marketing
Client-focused Approach
Commission-based Compensation
Agent-based Sales
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gptkbp:ceo
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Glenn Williams
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gptkbp:community_involvement
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gptkb:Primerica_Foundation
Scholarship Programs
Disaster Relief Efforts
Financial Literacy Programs
Volunteer Initiatives
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gptkbp:distributor
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Independent Representatives
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gptkbp:employees
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Approximately 2,500
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gptkbp:financial_performance
|
A (Strong) by Fitch Ratings
A (Strong) by Standard & Poor's
A+ (Superior) by A. M. Best
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gptkbp:founded
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gptkb:1977
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gptkbp:headquarters
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gptkb:Duluth,_Georgia
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gptkbp:history
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Acquired by Primerica, Inc. in 2010
Became a publicly traded company in 2010
Founded by Arthur L. Williams Jr.
Merged with Citigroup in 2000
Originally named A. L. Williams & Associates
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|
https://www.w3.org/2000/01/rdf-schema#label
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Primerica Life Insurance Company
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gptkbp:market
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gptkb:United_States
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gptkbp:marketing_strategy
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Direct Sales
Online Marketing
Social Media Engagement
Referral Programs
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gptkbp:net_income
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$200 million (2020)
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gptkbp:parent_company
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gptkb:Primerica,_Inc.
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gptkbp:products
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gptkb:Universal_Life_Insurance
Annuities
Term Life Insurance
Investment Products
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gptkbp:regulatory_body
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State Insurance Departments
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gptkbp:revenue
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$1.5 billion (2020)
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gptkbp:services
|
gptkb:financial_services
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gptkbp:subsidiary
|
gptkb:Primerica_Financial_Services
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gptkbp:target_market
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Middle-income families
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gptkbp:type
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gptkb:Life_Insurance
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gptkbp:website
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www.primerica.com
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gptkbp:bfsParent
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gptkb:Primerica
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gptkbp:bfsLayer
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5
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