Statements (112)
Predicate | Object |
---|---|
gptkbp:instance_of |
gptkb:website
gptkb:sports_news |
gptkbp:acquired_by |
gptkb:Yahoo
gptkb:SSENSE |
gptkbp:acquisition_year |
gptkb:2014
|
gptkbp:community |
gptkb:artists
gptkb:designers fashion enthusiasts |
gptkbp:defunct |
gptkb:2018
|
gptkbp:discontinued |
gptkb:2018
|
gptkbp:features |
user-generated content
collage creation fashion discovery |
gptkbp:founded |
gptkb:2007
|
gptkbp:founded_by |
gptkb:Jess_Lee
gptkb:Allyson_L._Kapin gptkb:Pooja_Sankar |
gptkbp:founder |
gptkb:Jess_Lee
gptkb:Allyson_Downey Pasha Sadri |
gptkbp:headquarters |
gptkb:San_Francisco,_California
gptkb:San_Mateo,_California |
https://www.w3.org/2000/01/rdf-schema#label |
Polyvore
|
gptkbp:industry |
gptkb:E-commerce
|
gptkbp:influenced |
online fashion retailing
social media shopping visual content sharing |
gptkbp:influenced_by |
social media
e-commerce |
gptkbp:is_similar_to |
gptkb:Instagram
gptkb:Pinterest gptkb:Tumblr |
gptkbp:language |
English
|
gptkbp:launched |
gptkb:2007
June 2011 |
gptkbp:legacy |
inspired similar platforms
shaped online communities contributed to e-commerce trends influenced fashion blogging pioneered visual merchandising |
gptkbp:location |
gptkb:United_States
|
gptkbp:notable_event |
community events
community outreach programs user satisfaction surveys partnerships with retailers partnerships with brands increased advertising revenue collaboration with influencers community backlash celebration of anniversaries user engagement initiatives launch of mobile app celebration of milestones integration with other platforms user feedback sessions introduction of new features acquisition announcement introduction of loyalty programs user interface redesign collaboration with fashion designers introduction of analytics tools launch of promotional campaigns celebration of user achievements community guidelines updates enhancements to mobile experience enhancements to search functionality expansion of user tools introduction of new payment options launch of affiliate programs launch of contests launch of educational resources launch of new advertising options launch of new categories launch of new features based on user feedback launch of seasonal collections service shutdown user-generated contests |
gptkbp:notable_feature |
community engagement
collections API access collaboration tools user profiles social sharing style inspiration trending items shopping integration embed codes set creation item tagging |
gptkbp:notable_for |
fashion community
outfit creation style boards |
gptkbp:parent_company |
gptkb:Polyvore,_Inc.
|
gptkbp:parent_organization |
gptkb:Yahoo_Inc.
|
gptkbp:partnerships |
retailers
advertisers influencers brands |
gptkbp:platform |
gptkb:mobile_app
web-based |
gptkbp:revenue |
gptkb:advertising
|
gptkbp:shut_down |
April 2018
|
gptkbp:shut_down_date |
April 5, 2018
|
gptkbp:successor |
gptkb:SSENSE
Shop Look |
gptkbp:target_audience |
fashion enthusiasts
|
gptkbp:type |
social commerce platform
|
gptkbp:user |
millions
|
gptkbp:user_base |
millions of users
|
gptkbp:bfsParent |
gptkb:Yahoo!
gptkb:Yahoo |
gptkbp:bfsLayer |
4
|