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gptkbp:instance_of
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gptkb:Company
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gptkbp:acquisition
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gptkb:Chupa_Chups
gptkb:Mentos
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gptkbp:employees
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Over 5,000
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gptkbp:founded
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gptkb:2001
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gptkbp:headquarters
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Lainate, Italy
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https://www.w3.org/2000/01/rdf-schema#label
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Perfetti Van Melle Italy
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gptkbp:industry
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gptkb:confectionery
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gptkbp:key_people
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Maurizio Cattaneo
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gptkbp:market
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Global
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gptkbp:marketing_strategy
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Promotional events
Social media engagement
Brand partnerships
Influencer collaborations
Digital marketing campaigns
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gptkbp:notable_products
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gptkb:Frisk
gptkb:Chupa_Chups
gptkb:Mentos
Tic Tac
Golia
Smint
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gptkbp:parent_company
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gptkb:Perfetti_Van_Melle_Group
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gptkbp:products
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gptkb:candy
Chewing gum
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gptkbp:research_and_development
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Quality control processes
New product lines
Innovative flavors
Consumer trends analysis
Taste testing panels
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gptkbp:revenue
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€1.5 billion
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gptkbp:social_responsibility
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Educational programs
Health awareness campaigns
Environmental conservation efforts
Employee volunteer programs
Charity donations
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gptkbp:subsidiaries
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gptkb:Perfetti_Van_Melle_USA
gptkb:Perfetti_Van_Melle_France
gptkb:Perfetti_Van_Melle_Germany
gptkb:Perfetti_Van_Melle_Spain
Perfetti Van Melle Netherlands
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gptkbp:sustainability_initiatives
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Energy efficiency measures
Eco-friendly packaging
Waste reduction programs
Community engagement programs
Sustainable sourcing
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gptkbp:website
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www.perfettivanmelle.com
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gptkbp:bfsParent
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gptkb:Pernod_Ricard
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gptkbp:bfsLayer
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5
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