Statements (54)
Predicate | Object |
---|---|
gptkbp:instanceOf |
gptkb:Travel_Agency
|
gptkbp:advertising |
Digital_marketing
|
gptkbp:advocacy |
Tourism industry interests
|
gptkbp:awards |
Various tourism awards
|
gptkbp:budget |
Approximately NZD 100 million
|
gptkbp:campaigns |
100% Pure New Zealand
|
gptkbp:collaborates_with |
gptkb:Air_New_Zealand
Local governments |
gptkbp:community_engagement |
Local community involvement
|
gptkbp:communityEvents |
Various international events
|
gptkbp:country |
gptkb:New_Zealand
|
gptkbp:culturalHeritage |
Māori_culture
|
gptkbp:established |
2001
|
gptkbp:feedback |
Visitor surveys
|
gptkbp:focus |
Promoting tourism
|
gptkbp:focus_area |
Cruise tourism
Sustainable tourism Cultural tourism Business travel Wildlife tourism Luxury travel Health and wellness tourism Sports tourism Family travel Backpacking tourism Food and wine tourism |
gptkbp:funding |
Government funding
|
gptkbp:future_plans |
Five-year strategic plan
|
gptkbp:headquarters |
gptkb:Wellington
|
https://www.w3.org/2000/01/rdf-schema#label |
New Zealand Tourism Board
|
gptkbp:initiatives |
Destination marketing
|
gptkbp:internationalCooperation |
Offices in key markets
|
gptkbp:is_part_of |
gptkb:Tourism_New_Zealand
gptkb:New_Zealand_government |
gptkbp:keyPeople |
gptkb:Stephen_England-Hall
|
gptkbp:language |
English
|
gptkbp:mission |
To_grow_the_value_of_tourism_to_New_Zealand.
|
gptkbp:partnerships |
Airlines
Travel agencies Local tourism operators Engages with travel influencers |
gptkbp:region |
gptkb:Oceania
|
gptkbp:research_focus |
Tourism trends
|
gptkbp:responsibleFor |
Tourism promotion
|
gptkbp:sisterCity |
Television, print, online
|
gptkbp:social_media_presence |
Active on multiple platforms
|
gptkbp:succeededBy |
Visitor spend
|
gptkbp:sustainability_initiatives |
Promoting eco-tourism
|
gptkbp:target_audience |
International tourists
|
gptkbp:tour |
Provides travel information
|
gptkbp:tourism |
Adventure tourism
|
gptkbp:type |
Government Agency
|
gptkbp:visitors |
Over 3 million visitors annually
|
gptkbp:website |
www.tourismnewzealand.com
|