Mobile Advertising Initiative

GPTKB entity

Statements (13)
Predicate Object
gptkbp:instance_of gptkb:initiative
gptkbp:bfsLayer 6
gptkbp:bfsParent gptkb:IAB_Brazil
gptkbp:aims_to improve mobile ad effectiveness
gptkbp:focuses_on mobile advertising
gptkbp:founded industry leaders
https://www.w3.org/2000/01/rdf-schema#label Mobile Advertising Initiative
gptkbp:involves advertisers
advertising agencies
technology providers
gptkbp:promotes best practices
gptkbp:provides guidelines for measurement
gptkbp:supports data privacy standards