Statements (24)
Predicate | Object |
---|---|
gptkbp:instanceOf |
industry term
|
gptkbp:enables |
gptkb:digital_marketing
personalization campaign management lead generation customer segmentation |
https://www.w3.org/2000/01/rdf-schema#label |
MarTech
|
gptkbp:includes |
gptkb:software
tools platforms |
gptkbp:refersTo |
technologies used in marketing
|
gptkbp:relatedTo |
AdTech
|
gptkbp:standsFor |
Marketing Technology
|
gptkbp:usedBy |
businesses
marketers |
gptkbp:usedFor |
data analytics
customer relationship management marketing automation content management email marketing social media management |
gptkbp:bfsParent |
gptkb:Data_Management_Platform
gptkb:FirstHive |
gptkbp:bfsLayer |
7
|