|
gptkbp:instance_of
|
gptkb:brand
|
|
gptkbp:advertising
|
gptkb:digital_media
gptkb:Marlboro_Man
gptkb:television
gptkb:print
billboards
|
|
gptkbp:associated_with
|
cowboy imagery
|
|
gptkbp:brand
|
gptkb:Marlboro_Menthol
gptkb:Marlboro_Silver
gptkb:Marlboro_Black
gptkb:Marlboro_Gold
|
|
gptkbp:brand_ambassadors
|
gptkb:Marlboro_Man
|
|
gptkbp:brand_recognition
|
high
|
|
gptkbp:collectibility
|
bold typography
distinctive red and white
simple logo
|
|
gptkbp:color
|
gptkb:red
|
|
gptkbp:competitors
|
gptkb:Newport
gptkb:Apache_Camel
gptkb:Lucky_Strike
|
|
gptkbp:country
|
gptkb:United_States
|
|
gptkbp:cultural_impact
|
iconic status in advertising
|
|
gptkbp:distribution_channels
|
retail stores
online sales
|
|
gptkbp:flavor
|
gptkb:light
menthol
full flavor
|
|
gptkbp:historical_significance
|
influenced tobacco marketing strategies
pioneered modern advertising techniques
shifted public perception of smoking
|
|
https://www.w3.org/2000/01/rdf-schema#label
|
Malboro
|
|
gptkbp:introduced
|
1924
|
|
gptkbp:legal_issue
|
lawsuits over health risks
|
|
gptkbp:marketed_as
|
the 'man’s cigarette'
|
|
gptkbp:packaging
|
flip-top box
|
|
gptkbp:parent_company
|
gptkb:Altria_Group
|
|
gptkbp:produced_by
|
gptkb:Philip_Morris_International
|
|
gptkbp:production_volume
|
billions of cigarettes annually
|
|
gptkbp:public_perception
|
premium brand
|
|
gptkbp:regulatory_compliance
|
FDA regulations
|
|
gptkbp:safety_measures
|
heart disease risks
cancer risks
addiction risks
|
|
gptkbp:sales
|
largest cigarette brand
|
|
gptkbp:slogan
|
' Come to where the flavor is'
|
|
gptkbp:sponsorship
|
events
music festivals
motorsports
|
|
gptkbp:sustainability_initiatives
|
reduced harm products
|
|
gptkbp:target_audience
|
adult smokers
|
|
gptkbp:trends
|
adapting to regulatory changes
expansion into emerging markets
declining sales in developed markets
increased focus on reduced-risk products
|
|
gptkbp:type
|
gptkb:tobacco
|
|
gptkbp:bfsParent
|
gptkb:Final_Fantasy_IX
gptkb:Final_Fantasy_XV
|
|
gptkbp:bfsLayer
|
4
|