Statements (24)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
gptkb:person
|
| gptkbp:almaMater |
gptkb:Stanford_Graduate_School_of_Business
gptkb:Stanford_University |
| gptkbp:birthYear |
1981
|
| gptkbp:education |
gptkb:Stanford_Graduate_School_of_Business
gptkb:Stanford_University |
| gptkbp:employer |
gptkb:University_of_Pennsylvania
|
| gptkbp:field |
behavioral science
marketing |
| gptkbp:hasWorkedWith |
gptkb:Wharton_School
|
| https://www.w3.org/2000/01/rdf-schema#label |
Jonah Berger
|
| gptkbp:knownFor |
research on social influence
research on viral marketing research on word of mouth |
| gptkbp:language |
English
|
| gptkbp:nationality |
gptkb:American
|
| gptkbp:notableWork |
gptkb:Contagious:_Why_Things_Catch_On
gptkb:Invisible_Influence:_The_Hidden_Forces_that_Shape_Behavior gptkb:The_Catalyst:_How_to_Change_Anyone’s_Mind |
| gptkbp:occupation |
gptkb:professor
author |
| gptkbp:website |
https://jonahberger.com/
|
| gptkbp:bfsParent |
gptkb:Wharton_School_faculty
|
| gptkbp:bfsLayer |
6
|