International Advertising Association
GPTKB entity
Properties (62)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
organization
|
| gptkbp:advocacy |
advertising standards
advertising industry interests |
| gptkbp:affiliation |
World_Federation_of_Advertisers
|
| gptkbp:awards |
International Advertising Awards
|
| gptkbp:collaborations |
academic institutions
|
| gptkbp:conference |
advertising trends
|
| gptkbp:contribution |
advertising education
|
| gptkbp:education |
advertising best practices
|
| gptkbp:events |
Global_Advertising_Congress
|
| gptkbp:focus |
advertising
|
| gptkbp:focus_area |
advertising partnerships
advertising strategy media planning brand management consumer insights digital advertising advertising technology creative advertising advertising effectiveness measurement marketing communications advertising policy advertising creativity advertising analytics advertising regulation advertising research advertising innovation advertising ethics social responsibility in advertising advertising trends analysis advertising measurement advertising audience engagement advertising brand loyalty advertising campaign management advertising consumer behavior advertising content strategy advertising digital transformation advertising impact assessment advertising market research advertising media relations advertising public relations advertising sponsorships cross-cultural advertising |
| gptkbp:founded |
1900
|
| gptkbp:governance |
board of directors
|
| gptkbp:headquarters |
gptkb:New_York_City
|
| gptkbp:history |
over 120 years of service
|
| https://www.w3.org/2000/01/rdf-schema#label |
International Advertising Association
|
| gptkbp:initiatives |
sustainability in advertising
|
| gptkbp:keyPeople |
Philip_Thomas
|
| gptkbp:language |
English
|
| gptkbp:membership |
advertising professionals
|
| gptkbp:mission |
promote the value of advertising
|
| gptkbp:network |
advertising professionals
|
| gptkbp:partnerships |
media organizations
|
| gptkbp:publications |
gptkb:International_Journal_of_Advertising
|
| gptkbp:reach |
over 50 countries
|
| gptkbp:region |
global
|
| gptkbp:research |
advertising effectiveness
|
| gptkbp:social_media |
@IAAGlobal
|
| gptkbp:type |
gptkb:non-profit_organization
|
| gptkbp:website |
www.iaaglobal.org
|