Inspired: How To Create Products Customers Love

URI: https://gptkb.org/entity/Inspired%3A_How_To_Create_Products_Customers_Love
GPTKB entity
Statements (59)
Predicate Object
gptkbp:instance_of gptkb:book
gptkbp:author gptkb:Marty_Cagan
gptkbp:focus product management
gptkbp:genre gptkb:business
gptkbp:isbn 978-1119610087
gptkbp:key_concept gptkb:market_research
gptkb:strategy
gptkb:business
agile methodologies
change management
customer engagement
innovation
organizational culture
risk management
team collaboration
team dynamics
business agility
customer satisfaction
prototyping
resource allocation
scalability
stakeholder engagement
user experience
user feedback
business growth
cross-functional teams
customer loyalty
feedback loops
product discovery
competitive analysis
customer insights
product differentiation
product innovation
value proposition
product strategy
design thinking
iteration
strategic alignment
metrics and KPIs
product testing
value delivery
customer journey
product lifecycle
team leadership
user personas
market validation
product-market fit
product success
roadmapping
lean startup
feature prioritization
product vision
customer-centric product development
gptkbp:language English
gptkbp:published_year gptkb:2017
gptkbp:publisher gptkb:Marty_Cagan
gptkbp:target_audience product managers
gptkbp:bfsParent gptkb:Marty_Cagan
gptkbp:bfsLayer 7