Statements (13)
Predicate | Object |
---|---|
gptkbp:instance_of |
gptkb:advertising_campaigns
|
gptkbp:created_by |
gptkb:Guinness_Brewery
|
gptkbp:features |
inspirational stories
|
gptkbp:has_won |
advertising awards
|
https://www.w3.org/2000/01/rdf-schema#label |
Guinness' Made of More
|
gptkbp:includes |
television commercials
|
gptkbp:is_known_for |
emotional storytelling
|
gptkbp:is_part_of |
Guinness advertising strategy
|
gptkbp:launched_in |
gptkb:2014
|
gptkbp:promotes |
values of strength and resilience
|
gptkbp:targets |
young adults
|
gptkbp:bfsParent |
gptkb:Advertising_Age's_Ad_of_the_Year
|
gptkbp:bfsLayer |
6
|