Google Webmaster Guidelines

GPTKB entity

Statements (48)
Predicate Object
gptkbp:instanceOf web guideline
gptkbp:appliesTo website owners
webmasters
SEO professionals
gptkbp:availableOn multiple languages
gptkbp:firstPublished 2001
gptkbp:focusesOn link schemes
content quality
site security
mobile usability
avoiding deceptive or manipulative behavior
best practices for website optimization
technical requirements for crawling and indexing
https://www.w3.org/2000/01/rdf-schema#label Google Webmaster Guidelines
gptkbp:issuedBy gptkb:Google
gptkbp:language English
gptkbp:officialWebsite https://developers.google.com/search/docs/essentials
gptkbp:purpose to help webmasters create Google-friendly websites
gptkbp:recommendation avoiding cloaking
avoiding hidden text or links
avoiding keyword stuffing
avoiding link schemes
creating original content
ensuring mobile-friendliness
making sites easy to navigate
providing accurate structured data
using HTTPS
using descriptive page titles
gptkbp:relatedTo gptkb:Google_Search_Essentials
gptkb:Google_Search_Quality_Evaluator_Guidelines
gptkb:Google_Search_Console
gptkbp:updated gptkb:Google_Search_Central
gptkbp:violatedBy lower search rankings
manual action by Google
removal from Google index
gptkbp:warnsAgainst cloaking
abusing structured data
creating pages with little or no original content
doorway pages
hidden text or links
participating in link schemes
scraped content
sending automated queries to Google
sneaky redirects
malicious behavior such as phishing or installing viruses
automatically generated content intended to manipulate rankings
gptkbp:bfsParent gptkb:Google_Search_Essentials
gptkbp:bfsLayer 7