Statements (61)
Predicate | Object |
---|---|
gptkbp:instance_of |
gptkb:sports_team
|
gptkbp:birth_year |
gptkb:1981
gptkb:1996 |
gptkbp:brand |
Less brand loyalty than previous generations
|
gptkbp:characteristic |
Diverse and inclusive
Tech-savvy Value experiences over possessions |
gptkbp:civic_engagement |
Higher rates of civic engagement
|
gptkbp:collaboration |
Global outlook on issues
|
gptkbp:communication |
Prefer digital communication
|
gptkbp:community_impact |
Impact on social movements
|
gptkbp:community_involvement |
Engaged in local communities
|
gptkbp:conflict |
Student loan debt
|
gptkbp:cultural_consumption |
Diverse cultural consumption preferences
|
gptkbp:cultural_influence |
Influenced by pop culture
|
gptkbp:cultural_significance |
Emphasis on authenticity
|
gptkbp:destinations |
Value travel experiences
|
gptkbp:digital_footprint |
Aware of digital footprint
|
gptkbp:digital_skills |
High digital skills proficiency
|
gptkbp:economic_impact |
Significant impact on consumer behavior
|
gptkbp:education |
Highly educated
|
gptkbp:employment_trends |
Frequent job changes
|
gptkbp:employs |
Value collaboration over competition
|
gptkbp:environmental_initiatives |
High environmental awareness
|
gptkbp:financial_behavior |
Prone to financial risk-taking
|
gptkbp:financials |
Increased focus on financial literacy
|
gptkbp:future_goals |
Focus on saving for experiences
Seek meaningful work |
gptkbp:health_trends |
Focus on mental health
|
gptkbp:housing_trends |
Delayed home ownership
|
https://www.w3.org/2000/01/rdf-schema#label |
Generation Y
|
gptkbp:influence_on_brands |
Influence brand marketing strategies
|
gptkbp:influenced |
Influenced by influencers
|
gptkbp:influenced_by |
Social media
The internet |
gptkbp:known_as |
Millennials
|
gptkbp:lifestyle_choices |
Prioritize wellness and self-care
|
gptkbp:media_consumption |
Streaming services preferred
|
gptkbp:parenting_style |
Involved parenting
|
gptkbp:personal_life |
Health-conscious lifestyle
|
gptkbp:political_position |
gptkb:Progressive
|
gptkbp:relationship_trends |
Delayed marriage and family formation
|
gptkbp:retirement |
Concerned about retirement savings
|
gptkbp:shopping_habits |
Prefer online shopping
|
gptkbp:social_connections |
Value friendships and social networks
|
gptkbp:social_issues |
Support for social justice
Concerned about climate change |
gptkbp:social_media |
Active on multiple platforms
|
gptkbp:spending_habits |
Experience-oriented spending
|
gptkbp:technology |
High rates of entrepreneurship
|
gptkbp:travel_preferences |
Prefer experiential travel over luxury
|
gptkbp:uses_technology |
Early adopters of new technology
Heavy users of smartphones |
gptkbp:volunteers |
High rates of volunteering
|
gptkbp:work_environment_preference |
Flexible work environments
|
gptkbp:work_motivation |
Motivated by purpose
|
gptkbp:work_preference |
Desire for work-life balance
|
gptkbp:workplace_diversity |
Support workplace diversity initiatives
|
gptkbp:workplace_expectations |
Expect feedback and recognition
|
gptkbp:bfsParent |
gptkb:Generation_X
|
gptkbp:bfsLayer |
5
|