Statements (61)
| Predicate | Object |
|---|---|
| gptkbp:instance_of |
gptkb:Pokémon
|
| gptkbp:bfsLayer |
4
|
| gptkbp:bfsParent |
gptkb:Generation_X
|
| gptkbp:birth_date |
gptkb:1981
gptkb:1996 |
| gptkbp:brand |
Less brand loyalty than previous generations
|
| gptkbp:budget |
Experience-oriented spending
|
| gptkbp:characteristics |
Diverse and inclusive
Tech-savvy Value experiences over possessions |
| gptkbp:collaborations |
Global outlook on issues
|
| gptkbp:communication |
Prefer digital communication
|
| gptkbp:community_engagement |
Higher rates of civic engagement
|
| gptkbp:community_impact |
Impact on social movements
|
| gptkbp:community_involvement |
Engaged in local communities
|
| gptkbp:conflict |
Student loan debt
|
| gptkbp:cultural_impact |
Influenced by pop culture
|
| gptkbp:cultural_practices |
Diverse cultural consumption preferences
|
| gptkbp:cultural_significance |
Emphasis on authenticity
|
| gptkbp:diet |
Prioritize wellness and self-care
|
| gptkbp:economic_impact |
Significant impact on consumer behavior
|
| gptkbp:education |
Highly educated
|
| gptkbp:employees |
Expect feedback and recognition
Support workplace diversity initiatives |
| gptkbp:employs |
Value collaboration over competition
|
| gptkbp:financial_performance |
Prone to financial risk-taking
|
| gptkbp:financial_products |
Increased focus on financial literacy
|
| gptkbp:future_plans |
Focus on saving for experiences
Seek meaningful work |
| gptkbp:house |
Delayed home ownership
|
| https://www.w3.org/2000/01/rdf-schema#label |
Generation Y
|
| gptkbp:influence |
Influence brand marketing strategies
|
| gptkbp:influenced |
Influenced by influencers
|
| gptkbp:influenced_by |
Social media
The internet |
| gptkbp:is_a_destination_for |
Value travel experiences
|
| gptkbp:is_known_for |
Millennials
|
| gptkbp:is_motivated_by |
Motivated by purpose
|
| gptkbp:media |
Streaming services preferred
|
| gptkbp:merchandise |
Prefer online shopping
|
| gptkbp:parent |
Involved parenting
|
| gptkbp:personal_life |
Health-conscious lifestyle
|
| gptkbp:political_position |
gptkb:Progressive
|
| gptkbp:population_trend |
Focus on mental health
Frequent job changes |
| gptkbp:relationship |
Delayed marriage and family formation
|
| gptkbp:retirement_year |
Concerned about retirement savings
|
| gptkbp:skills |
High digital skills proficiency
|
| gptkbp:social_media |
Active on multiple platforms
|
| gptkbp:social_responsibility |
Support for social justice
Concerned about climate change |
| gptkbp:social_structure |
Value friendships and social networks
|
| gptkbp:storage |
Aware of digital footprint
|
| gptkbp:sustainability_initiatives |
High environmental awareness
|
| gptkbp:technology |
Early adopters of new technology
High rates of entrepreneurship Heavy users of smartphones |
| gptkbp:travel_time |
Prefer experiential travel over luxury
|
| gptkbp:volunteer_opportunities |
High rates of volunteering
|
| gptkbp:work |
Desire for work-life balance
|
| gptkbp:work_location |
Flexible work environments
|