Generation Y

GPTKB entity

Statements (61)
Predicate Object
gptkbp:instance_of gptkb:sports_team
gptkbp:birth_year gptkb:1981
gptkb:1996
gptkbp:brand Less brand loyalty than previous generations
gptkbp:characteristic Diverse and inclusive
Tech-savvy
Value experiences over possessions
gptkbp:civic_engagement Higher rates of civic engagement
gptkbp:collaboration Global outlook on issues
gptkbp:communication Prefer digital communication
gptkbp:community_impact Impact on social movements
gptkbp:community_involvement Engaged in local communities
gptkbp:conflict Student loan debt
gptkbp:cultural_consumption Diverse cultural consumption preferences
gptkbp:cultural_influence Influenced by pop culture
gptkbp:cultural_significance Emphasis on authenticity
gptkbp:destinations Value travel experiences
gptkbp:digital_footprint Aware of digital footprint
gptkbp:digital_skills High digital skills proficiency
gptkbp:economic_impact Significant impact on consumer behavior
gptkbp:education Highly educated
gptkbp:employment_trends Frequent job changes
gptkbp:employs Value collaboration over competition
gptkbp:environmental_initiatives High environmental awareness
gptkbp:financial_behavior Prone to financial risk-taking
gptkbp:financials Increased focus on financial literacy
gptkbp:future_goals Focus on saving for experiences
Seek meaningful work
gptkbp:health_trends Focus on mental health
gptkbp:housing_trends Delayed home ownership
https://www.w3.org/2000/01/rdf-schema#label Generation Y
gptkbp:influence_on_brands Influence brand marketing strategies
gptkbp:influenced Influenced by influencers
gptkbp:influenced_by Social media
The internet
gptkbp:known_as Millennials
gptkbp:lifestyle_choices Prioritize wellness and self-care
gptkbp:media_consumption Streaming services preferred
gptkbp:parenting_style Involved parenting
gptkbp:personal_life Health-conscious lifestyle
gptkbp:political_position gptkb:Progressive
gptkbp:relationship_trends Delayed marriage and family formation
gptkbp:retirement Concerned about retirement savings
gptkbp:shopping_habits Prefer online shopping
gptkbp:social_connections Value friendships and social networks
gptkbp:social_issues Support for social justice
Concerned about climate change
gptkbp:social_media Active on multiple platforms
gptkbp:spending_habits Experience-oriented spending
gptkbp:technology High rates of entrepreneurship
gptkbp:travel_preferences Prefer experiential travel over luxury
gptkbp:uses_technology Early adopters of new technology
Heavy users of smartphones
gptkbp:volunteers High rates of volunteering
gptkbp:work_environment_preference Flexible work environments
gptkbp:work_motivation Motivated by purpose
gptkbp:work_preference Desire for work-life balance
gptkbp:workplace_diversity Support workplace diversity initiatives
gptkbp:workplace_expectations Expect feedback and recognition
gptkbp:bfsParent gptkb:Generation_X
gptkbp:bfsLayer 5