|
gptkbp:instance_of
|
gptkb:market_research
|
|
gptkbp:acquisition
|
gptkb:Giga_Information_Group
gptkb:The451_Group
gptkb:Gartner,_Inc.
gptkb:Forrester_Research,_Inc.
gptkb:Dataquest
gptkb:advertising
AMR Research
Springboard Research
|
|
gptkbp:awards
|
Forrester's Customer Experience Awards
Forrester's Marketing Awards
Forrester's Tech Awards
|
|
gptkbp:client
|
gptkb:Non-profit_organizations
Government agencies
Technology companies
businesses
Fortune 500 companies
government agencies
non-profit organizations
Financial services companies
Healthcare companies
Retail companies
|
|
gptkbp:employees
|
over 1,000
1,500+
|
|
gptkbp:events
|
Forrester's B2 B Summit
Forrester's CX North America
Forrester's Digital Transformation Summit
|
|
gptkbp:founded
|
gptkb:1983
|
|
gptkbp:founder
|
gptkb:George_F._Colony
|
|
gptkbp:global_presence
|
gptkb:Europe
gptkb:North_America
gptkb:Asia-Pacific
|
|
gptkbp:headquarters
|
gptkb:Cambridge,_Massachusetts
|
|
https://www.w3.org/2000/01/rdf-schema#label
|
Forrester Research
|
|
gptkbp:industry
|
gptkb:market_research
|
|
gptkbp:investigates
|
The Future of Work
The Role of Data in Marketing
The Digital Experience
The Impact of AI on Business
The State of Customer Experience
|
|
gptkbp:investment_focus
|
gptkb:technology
marketing
customer experience
e-commerce
|
|
gptkbp:key_people
|
gptkb:Andrew_Bartels
gptkb:George_F._Colony
gptkb:J._P._Gownder
gptkb:Megan_Heuer
Laura Ramos
|
|
gptkbp:notable_work
|
gptkb:Forrester_Wave
Customer Experience Index
Digital Experience Index
Forrester's Market Overview
Forrester's Predictions
|
|
gptkbp:parent_organization
|
gptkb:Forrester_Research,_Inc.
|
|
gptkbp:partnerships
|
gptkb:Adobe
gptkb:IBM
gptkb:Microsoft
gptkb:Salesforce
|
|
gptkbp:publications
|
gptkb:Forrester_Wave
Forrester Blogs
Forrester Research Reports
|
|
gptkbp:research
|
gptkb:interviews
qualitative research
surveys
quantitative research
case studies
|
|
gptkbp:research_areas
|
gptkb:strategy
digital transformation
technology adoption
customer insights
|
|
gptkbp:revenue
|
$300 million (2020)
|
|
gptkbp:services
|
gptkb:market_research
gptkb:research
Events
Consulting
advisory services
consulting
|
|
gptkbp:subsidiaries
|
gptkb:Forrester_Research_Asia_Pacific
gptkb:Forrester_Research_Australia
gptkb:Forrester_Research_Canada
gptkb:Forrester_Research_Europe
gptkb:Forrester_Research_France
gptkb:Forrester_Research_Germany
gptkb:Forrester_Research_India
gptkb:Forrester_Research_Japan
gptkb:Forrester_Research_Latin_America
gptkb:Forrester_Research_UK
|
|
gptkbp:website
|
forrester.com
|
|
gptkbp:bfsParent
|
gptkb:Epic_III
gptkb:Ce_BIT
|
|
gptkbp:bfsLayer
|
5
|