Campaign Manager 360
E356443
Campaign Manager 360 is Google’s enterprise-level ad management and ad-serving platform used to plan, traffic, serve, and measure digital advertising campaigns across channels.
All labels observed (2)
| Label | Occurrences |
|---|---|
| Campaign Manager 360 canonical | 3 |
| CM360 | 1 |
How this entity was disambiguated
This entity first appeared as the object of triple T3429550 — resolving that mention is where its identity was fixed. The disambiguator weighed these candidate entities and picked the highlighted one (or “None”, minting a new entity). This is how homonymy is resolved: the same surface form can point to different entities.
NED1
Entity disambiguation (via context triple)
gpt-5-mini-2025-08-07
Target entity: Campaign Manager 360 Context triple: [DFA, successor, Campaign Manager 360]
-
A.
Marketo
Marketo is a leading marketing automation software platform that helps businesses manage and optimize digital marketing campaigns and customer engagement.
-
B.
Sprinklr
Sprinklr is a customer experience management and social media analytics software company that helps large enterprises manage and optimize interactions across digital channels.
-
C.
Adobe Marketing Cloud
Adobe Marketing Cloud is a suite of integrated digital marketing tools and analytics services from Adobe that helps businesses manage, measure, and optimize their online marketing efforts.
-
D.
HubSpot
HubSpot is a leading customer relationship management (CRM) and marketing automation platform that helps businesses attract, engage, and retain customers.
-
E.
Zoho Connect
Zoho Connect is a team collaboration and communication platform by Zoho that offers features like group discussions, file sharing, and task management to streamline workplace collaboration.
- F. None of above. chosen
- G. Unsure - the case is ambiguous/there is not enough information to decide.
NED2
Entity disambiguation (via description)
gpt-5-mini-2025-08-07
Target entity: Campaign Manager 360 Target entity description: Campaign Manager 360 is Google’s enterprise-level ad management and ad-serving platform used to plan, traffic, serve, and measure digital advertising campaigns across channels.
-
A.
Marketo
Marketo is a leading marketing automation software platform that helps businesses manage and optimize digital marketing campaigns and customer engagement.
-
B.
Sprinklr
Sprinklr is a customer experience management and social media analytics software company that helps large enterprises manage and optimize interactions across digital channels.
-
C.
Adobe Marketing Cloud
Adobe Marketing Cloud is a suite of integrated digital marketing tools and analytics services from Adobe that helps businesses manage, measure, and optimize their online marketing efforts.
-
D.
HubSpot
HubSpot is a leading customer relationship management (CRM) and marketing automation platform that helps businesses attract, engage, and retain customers.
-
E.
Zoho Connect
Zoho Connect is a team collaboration and communication platform by Zoho that offers features like group discussions, file sharing, and task management to streamline workplace collaboration.
- F. None of above. chosen
Statements (52)
| Predicate | Object |
|---|---|
| instanceOf |
Google Marketing Platform product
ⓘ
ad management platform ⓘ ad-serving platform ⓘ |
| abbreviation |
Campaign Manager 360
self-linksurface differs
ⓘ
surface form:
CM360
|
| accessModel | subscription ⓘ |
| deploymentModel | cloud-based ⓘ |
| developer | Google ⓘ |
| hasFeature |
API access
ⓘ
ad serving ⓘ ad trafficking interface ⓘ attribution reporting ⓘ audience segmentation ⓘ audience targeting ⓘ brand safety controls ⓘ creative management ⓘ creative rotation ⓘ cross-device reporting ⓘ dynamic creative support ⓘ exportable reports ⓘ floodlight conversion tracking ⓘ frequency capping ⓘ geo targeting ⓘ impression-level reporting ⓘ integration with Display & Video 360 ⓘ integration with Google Analytics 4 ⓘ integration with Search Ads 360 ⓘ placement-level reporting ⓘ tag management ⓘ time-of-day targeting ⓘ user and role management ⓘ verification and viewability reporting ⓘ |
| ownedBy | Google ⓘ |
| partOf | Google Marketing Platform ⓘ |
| previousName | DoubleClick Campaign Manager ⓘ |
| supportsChannel |
connected TV advertising
ⓘ
display advertising ⓘ mobile advertising ⓘ rich media advertising ⓘ video advertising ⓘ |
| supportsMeasurement |
clicks
ⓘ
conversions ⓘ impressions ⓘ reach and frequency ⓘ viewability ⓘ |
| targetUser |
agencies
ⓘ
enterprise advertisers ⓘ large marketers ⓘ |
| usedFor |
ad serving
ⓘ
ad trafficking ⓘ campaign measurement ⓘ campaign planning ⓘ cross-channel campaign management ⓘ |
How these facts were elicited
The pipeline generated the facts above by prompting gpt-5.1 with this entity's name + description and the instruction below.
Instruction
You are a knowledge base construction expert. Given a subject entity and a description of it, return factual statements that you know for the subject as a JSON list of dictionaries(triples), where keys must be "subject", "predicate" and "object". The number of facts may be very high, between 25 to 50 or more, for very popular subjects. For less popular subjects, the number of facts can be very low, like 5 or 10. # Requirements - If you don't know the subject at all, return an empty list. - If the subject is not a named entity, return an empty list. - Include at least one triple where predicate is "instanceOf". - Do not get too wordy. - Separate several objects into multiple triples with one object.
Input
Subject: Campaign Manager 360 Description of subject: Campaign Manager 360 is Google’s enterprise-level ad management and ad-serving platform used to plan, traffic, serve, and measure digital advertising campaigns across channels.
Referenced by (4)
Full triples — surface form annotated when it differs from this entity's canonical label.
subject surface form:
Google Data Studio
this entity surface form:
CM360