Beats by Dre

E139423

Beats by Dre is a popular audio brand known for its stylish, bass-heavy headphones and speakers, founded by Dr. Dre and Jimmy Iovine and later acquired by Apple.

All labels observed (10)

How this entity was disambiguated

Statements (48)

Predicate Object
instanceOf Apple subsidiary
audio equipment brand
consumer electronics brand
subsidiary
acquiredBy Apple Inc.
acquisitionValue 3000000000 USD
acquisitionYear 2014
associatedWith celebrity branding
hip hop culture
brandName Beats
linked to: Beats by Dre
countryOfOrigin United States
distributionChannel Apple Store
online retail
third-party electronics retailers
formerOwner HTC (minority stake)
linked to: HTC
foundedBy Dr. Dre
Jimmy Iovine
hasFeature Bluetooth connectivity
active noise cancellation
integrated Apple W-series or H-series chips in some models
hasMarketingStrategy music artist partnerships
sports sponsorships
hasProductLine Beats Fit Pro
Beats Flex
Beats Pill
linked to: Beats by Dre

Beats Solo
Beats Solo Buds
Beats Studio
Beats Studio Buds
Powerbeats
headquartersLocation Culver City, California
industry audio equipment
consumer electronics
knownFor bass-heavy sound signature
celebrity endorsements
fashion-oriented design
logoColor red
logoShape stylized lowercase b in a circle
parentCompany Apple Inc.
productType Bluetooth speakers
audio accessories
earphones
headphones
wireless headphones
soundProfile emphasized bass frequencies
targetMarket mass-market consumers
sports and fitness users
youth culture

How these facts were elicited

Referenced by (36)

Full triples — surface form annotated when it differs from this entity's canonical label.

LeBron James endorsedBrand Beats by Dre
Dr. Dre founded Beats Electronics
linked to: Beats by Dre
Apple W1 usedInDevice Beats Solo3 Wireless
linked to: Beats by Dre
Apple W1 usedInDevice Beats Studio3 Wireless
linked to: Beats by Dre
Apple W1 usedInDevice BeatsX
linked to: Beats by Dre
Apple September 2016 event featuredProductAnnouncement Beats BeatsX
linked to: Beats by Dre
(RED) partnersWith Beats by Dre
Jimmy Iovine coFounded Beats Electronics
linked to: Beats by Dre
Jimmy Iovine coFounded Beats by Dre
Jimmy Iovine notableWork Beats Electronics
linked to: Beats by Dre
Jimmy Iovine notableWork Beats by Dre headphones brand
linked to: Beats by Dre
Beats by Dre brandName Beats
linked to: Beats by Dre
Beats by Dre hasProductLine Beats Pill
linked to: Beats by Dre
Andre Romelle Young coFounded Beats Electronics
linked to: Beats by Dre
Andre Romelle Young coFounded Beats by Dre
Powerbeats3 Wireless brand Beats by Dre
Powerbeats3 Wireless manufacturer Beats Electronics
linked to: Beats by Dre
Powerbeats3 Wireless announcedBy Beats by Dre
Powerbeats Pro brand Beats by Dre
Beats Solo Pro brand Beats by Dre
Beats Solo Pro manufacturer Beats Electronics
linked to: Beats by Dre
Beats Solo Pro announcedBy Beats by Dre
Beats Solo3 Wireless brand Beats by Dre
Beats Solo3 Wireless releasedBy Beats Electronics
linked to: Beats by Dre
Beats Studio Buds+ brand Beats by Dre
Nicole Young associatedWith Beats by Dre
James Iovine coFounderOf Beats Electronics
linked to: Beats by Dre
Beats Studio brand Beats by Dre
Beats Studio ownedByBrand Beats Electronics
linked to: Beats by Dre
Beats Solo Buds brand Beats by Dre
Beats Solo Buds manufacturer Beats Electronics
linked to: Beats by Dre
Beats Fit Pro brand Beats by Dre
Beats Studio Buds brand Beats by Dre
Beats Flex brand Beats by Dre
Beats Flex manufacturer Beats Electronics
linked to: Beats by Dre
HTC One X (international version) supportsAudioEnhancement Beats Audio
linked to: Beats by Dre