Dream Crazy Campaign

GPTKB entity

Statements (49)
Predicate Object
gptkbp:instance_of gptkb:advertising_campaigns
gptkbp:aims_to inspire people
challenge societal norms
gptkbp:aired_on gptkb:television
gptkbp:available_on on You Tube
gptkbp:created_by gptkb:Nike
gptkbp:directed gptkb:Lance_Acord
gptkbp:discusses in media outlets
gptkbp:encourages pursuing dreams
gptkbp:features gptkb:Colin_Kaepernick
various athletes
inspirational stories
gptkbp:has_influenced other brands
gptkbp:has_led_to increased sales for Nike
gptkbp:has_produced significant media coverage
gptkbp:has_title “ Believe in something. Even if it means sacrificing everything.”
gptkbp:has_won advertising awards
https://www.w3.org/2000/01/rdf-schema#label Dream Crazy Campaign
gptkbp:includes motivational messages
gptkbp:is_analyzed_in for its effectiveness
in marketing studies
gptkbp:is_associated_with athlete activism
the Black Lives Matter movement
gptkbp:is_celebrated_in by activists
gptkbp:is_characterized_by bold messaging
gptkbp:is_considered controversial
gptkbp:is_critiqued_by by some politicians
gptkbp:is_discussed_in in academic papers
gptkbp:is_featured_in in documentaries
gptkbp:is_known_for its emotional appeal
powerful imagery
gptkbp:is_linked_to Nike's brand identity
gptkbp:is_part_of gptkb:Nike's_Just_Do_It_campaign
Nike's advertising strategy
Nike's marketing history
Nike's social responsibility initiatives
gptkbp:is_recognized_as for its cultural impact
as a turning point in advertising.
gptkbp:is_referenced_in in popular culture
gptkbp:is_supported_by various organizations
gptkbp:launched_in gptkb:2018
gptkbp:promotes gptkb:social_justice
gptkbp:received mixed reactions
gptkbp:released on social media platforms
gptkbp:sparked public debates
gptkbp:targets young audiences
gptkbp:utilizes celebrity endorsements
gptkbp:bfsParent gptkb:Nike
gptkbp:bfsLayer 4