Disruption: Overturning Conventions and Shaking Up the Marketplace
GPTKB entity
Statements (11)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
gptkb:book
|
| gptkbp:author |
gptkb:Jean-Marie_Dru
|
| gptkbp:ISBN |
978-0471179497
|
| gptkbp:language |
English
|
| gptkbp:publicationYear |
1996
|
| gptkbp:publisher |
gptkb:John_Wiley_&_Sons
|
| gptkbp:subject |
gptkb:strategy
marketing |
| gptkbp:bfsParent |
gptkb:Jean-Marie_Dru
|
| gptkbp:bfsLayer |
8
|
| https://www.w3.org/2000/01/rdf-schema#label |
Disruption: Overturning Conventions and Shaking Up the Marketplace
|