Statements (31)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
gptkb:media
|
| gptkbp:abbreviation |
gptkb:DMA
|
| gptkbp:alternativeName |
Nielsen market
TV market area |
| gptkbp:basisFor |
geographic regions
|
| gptkbp:covers |
gptkb:United_States
|
| gptkbp:definedIn |
gptkb:Nielsen_Media_Research
|
| gptkbp:determines |
viewing patterns
|
| https://www.w3.org/2000/01/rdf-schema#label |
Designated Market Areas
|
| gptkbp:introducedIn |
1950s
|
| gptkbp:largestDMA |
gptkb:New_York_City
|
| gptkbp:mapType |
gptkb:Nielsen_DMA_map
|
| gptkbp:numberOfRooms |
210
|
| gptkbp:relatedTo |
Broadcast market
Arbitron Radio Metros TV market |
| gptkbp:smallestDMA |
gptkb:Glendive,_Montana
|
| gptkbp:updated |
Nielsen annually
|
| gptkbp:usedBy |
advertisers
broadcasters media planners cable operators satellite providers |
| gptkbp:usedFor |
market research
advertising sales local TV ratings national TV ratings measuring television audiences |
| gptkbp:usedIn |
gptkb:television
|
| gptkbp:bfsParent |
gptkb:Nielsen_DMA_map
|
| gptkbp:bfsLayer |
4
|