Statements (12)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
Person
|
| gptkbp:affiliation |
gptkb:University_of_California,_Berkeley
|
| gptkbp:birthYear |
1938
|
| gptkbp:field |
Business
Marketing |
| https://www.w3.org/2000/01/rdf-schema#label |
Dave Aker
|
| gptkbp:influenced |
Marketing Theory
|
| gptkbp:influencedBy |
gptkb:Philip_Kotler
|
| gptkbp:knownFor |
Marketing Science
Brand_Equity |
| gptkbp:nationality |
American
|
| gptkbp:notableWork |
Aaker Model
|