Consumer Behavior: A European Perspective
GPTKB entity
Statements (22)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
gptkb:book
|
| gptkbp:author |
gptkb:Michael_Solomon
Gary Bamossy Margaret K. Hogg Søren Askegaard |
| gptkbp:countryOfPublication |
gptkb:United_Kingdom
|
| gptkbp:edition |
7th edition
|
| gptkbp:firstPublished |
2001
|
| gptkbp:focus |
European context
cross-cultural consumer behaviour |
| gptkbp:format |
gptkb:print
ebook |
| https://www.w3.org/2000/01/rdf-schema#label |
Consumer Behavior: A European Perspective
|
| gptkbp:ISBN |
9781292343213
|
| gptkbp:language |
English
|
| gptkbp:publisher |
gptkb:Pearson
|
| gptkbp:subject |
marketing
consumer behaviour |
| gptkbp:targetAudience |
academics
students |
| gptkbp:bfsParent |
gptkb:Annie_Delrieu-Tourtoulou
|
| gptkbp:bfsLayer |
8
|