Statements (59)
Predicate | Object |
---|---|
gptkbp:instance_of |
gptkb:battle
|
gptkbp:bfsLayer |
4
|
gptkbp:bfsParent |
gptkb:2013_Super_Bowl
|
gptkbp:aims_to |
create brand loyalty
evoke emotions connect with consumers |
gptkbp:aired_on |
during major sporting events
|
gptkbp:created_by |
to celebrate summer
|
gptkbp:directed_by |
a well-known director
|
gptkbp:features |
celebrity appearances
iconic branding a diverse cast a desert setting |
gptkbp:has |
a strong online presence
a narrative a call to action a memorable tagline a significant budget a cinematic quality |
gptkbp:highlights |
refreshment theme
|
https://www.w3.org/2000/01/rdf-schema#label |
Coca-Cola's ' Mirage' ad
|
gptkbp:includes |
gptkb:song
|
gptkbp:inspired_by |
cultural themes
|
gptkbp:is_aimed_at |
increasing sales
|
gptkbp:is_analyzed_in |
by advertising experts
|
gptkbp:is_associated_with |
summer activities
refreshing experiences |
gptkbp:is_available_on |
on social media platforms
|
gptkbp:is_characterized_by |
vibrant colors
|
gptkbp:is_designed_to |
a global audience
entertain viewers appeal to emotions spark conversations create memorable moments inspire joy |
gptkbp:is_discussed_in |
in marketing studies
|
gptkbp:is_featured_in |
in advertising awards
|
gptkbp:is_known_for |
its innovative approach
its stunning visuals its engaging storyline |
gptkbp:is_often_associated_with |
on social media
in pop culture. |
gptkbp:is_part_of |
gptkb:beer
Coca-Cola's advertising history Coca-Cola's brand identity Coca-Cola's legacy Coca-Cola's summer campaign Coca-Cola's digital strategy Coca-Cola's promotional efforts |
gptkbp:is_recognized_for |
its creativity
its cultural impact |
gptkbp:launched |
in a global market
|
gptkbp:produced_by |
gptkb:beer
|
gptkbp:promotes |
Coca-Cola beverage
|
gptkbp:received |
positive reviews
|
gptkbp:released_in |
gptkb:2023
|
gptkbp:targets |
young adults
|
gptkbp:uses |
gptkb:museum
|
gptkbp:utilizes |
storytelling techniques
|