Coca-Cola's 'Holidays Are Coming' campaign
GPTKB entity
Properties (48)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
advertising campaign
|
| gptkbp:associatedWith |
Christmas
|
| gptkbp:features |
gptkb:Santa_Claus
festive lights |
| gptkbp:has |
global reach
cultural significance a dedicated fanbase a significant online presence a memorable tagline high viewer engagement merchandising tie-ins inspired holiday events |
| https://www.w3.org/2000/01/rdf-schema#label |
Coca-Cola's 'Holidays Are Coming' campaign
|
| gptkbp:includes |
jingle
|
| gptkbp:influenced |
holiday marketing
|
| gptkbp:inspiration |
other brands' holiday campaigns
|
| gptkbp:is |
a cultural phenomenon
celebrated annually often parodied in media often referenced in pop culture associated with nostalgia a marketing success recognized for its storytelling iconic advertisement a beloved tradition among fans a staple of holiday television programming a symbol of the holiday season celebrated for its visuals often anticipated by viewers often associated with family gatherings often discussed in marketing studies often featured in holiday playlists recognized for its festive spirit seasonal advertisement popular_in_Europe a_hallmark_of_Coca-Cola's_advertising_history part_of_Coca-Cola's_brand_identity part_of_Coca-Cola's_holiday_tradition part_of_Coca-Cola's_marketing_strategy recognized_in_the_UK a_key_part_of_Coca-Cola's_seasonal_marketing_efforts |
| gptkbp:is_known_for |
emotional appeal
|
| gptkbp:launched |
1995
|
| gptkbp:promotes |
Coca-Cola_products
|
| gptkbp:setIn |
winter
|
| gptkbp:targetAudience |
families
|
| gptkbp:travelTime |
television
|
| gptkbp:uses |
iconic truck
|