Breakthrough Advertising (book)
GPTKB entity
Statements (15)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
gptkb:book
|
| gptkbp:author |
gptkb:Eugene_M._Schwartz
|
| gptkbp:countryOfOrigin |
gptkb:United_States
|
| https://www.w3.org/2000/01/rdf-schema#label |
Breakthrough Advertising (book)
|
| gptkbp:influenced |
modern marketing professionals
|
| gptkbp:ISBN |
978-0887232985
|
| gptkbp:language |
English
|
| gptkbp:notableFor |
direct response advertising
copywriting techniques |
| gptkbp:publicationYear |
1966
|
| gptkbp:publisher |
Boardroom Books
|
| gptkbp:subject |
advertising
marketing |
| gptkbp:bfsParent |
gptkb:Gene_Schwartz
|
| gptkbp:bfsLayer |
7
|