Properties (51)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
brand
|
| gptkbp:advertising |
“The taste of home”
|
| gptkbp:availableIn |
multiple countries
|
| gptkbp:competesWith |
gptkb:Becel
Flora Country Crock |
| gptkbp:cookingMethod |
used in recipes
spreading on bread making sauces baking cakes frying foods ingredient in pastries topping for vegetables |
| gptkbp:customerBase |
families
health-conscious consumers cooking enthusiasts |
| gptkbp:distributionChannels |
online retailers
supermarkets local grocery stores |
| gptkbp:flavorProfile |
light
butter original |
| https://www.w3.org/2000/01/rdf-schema#label |
Blue Band
|
| gptkbp:introduced |
1960s
|
| gptkbp:market |
leading brand in margarine
|
| gptkbp:marketingStrategy |
social media campaigns
in-store promotions television advertising |
| gptkbp:notableEvent |
gptkb:Blue_Band_with_Olive_Oil
gptkb:Blue_Band_with_Butter gptkb:Blue_Band_Original Blue Band Light |
| gptkbp:nutritionalValue |
contains vitamins A and D
|
| gptkbp:origin |
gptkb:Netherlands
|
| gptkbp:packaging |
tubs
|
| gptkbp:partnerships |
culinary schools
food bloggers nutrition organizations |
| gptkbp:partOf |
Unilever's_portfolio
|
| gptkbp:primaryUser |
trusted brand
|
| gptkbp:producedBy |
gptkb:Unilever
|
| gptkbp:products |
fortified with vitamins
high in unsaturated fats low in trans fats |
| gptkbp:sustainabilityInitiatives |
responsible sourcing
recyclable packaging |
| gptkbp:targetMarket |
households
|
| gptkbp:type |
margarine
|
| gptkbp:usedFor |
cooking
baking spreading |