Berlo's SMCR Model

GPTKB entity

Statements (42)
Predicate Object
gptkbp:instanceOf Communication model
gptkbp:alsoKnownAs SMCR Model
gptkbp:category Linear communication model
gptkbp:channelAttributes Hearing
Touching
Seeing
Tasting
Smelling
gptkbp:component gptkb:Source
Channel
Receiver
Message
gptkbp:describedBy The Process of Communication (book)
gptkbp:developedBy David K. Berlo
gptkbp:emphasizes Encoding and decoding
gptkbp:excludes gptkb:music
Feedback
gptkbp:focusesOn Process of communication
https://www.w3.org/2000/01/rdf-schema#label Berlo's SMCR Model
gptkbp:influencedBy gptkb:Shannon-Weaver_Model
gptkbp:introducedIn 1960
gptkbp:messageAttributes gptkb:architecture
gptkb:Elements
Code
Content
Treatment
gptkbp:receiverAttributes gptkb:culture
Knowledge
Attitude
Communication skills
Social system
gptkbp:sourceAttributes gptkb:culture
Knowledge
Attitude
Communication skills
Social system
gptkbp:standsFor Source-Message-Channel-Receiver
gptkbp:usedIn Communication studies
Mass communication
Organizational communication
gptkbp:bfsParent gptkb:communication
gptkbp:bfsLayer 4