Properties (53)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
cosmetics company
|
| gptkbp:advertising |
humorous advertising
|
| gptkbp:awards |
gptkb:Cosmopolitan_Beauty_Awards
gptkb:Glamour_Beauty_Awards Allure Best of Beauty |
| gptkbp:brand |
fun and playful
|
| gptkbp:charityWork |
Bold is Beautiful Project
Brow Bar Beauty Benefit |
| gptkbp:collaborations |
various influencers
|
| gptkbp:community_engagement |
promotions
makeup tutorials beauty events |
| gptkbp:community_involvement |
fundraising events
local charities beauty workshops |
| gptkbp:expansion |
international markets
new product launches online sales |
| gptkbp:founded |
1976
|
| gptkbp:founder |
Jean_and_Jane_Ford
|
| gptkbp:global_presence |
over 40 countries
|
| gptkbp:headquarters |
gptkb:San_Francisco,_California
|
| https://www.w3.org/2000/01/rdf-schema#label |
Benefit Cosmetics
|
| gptkbp:notableEvent |
gptkb:Benetint
Hoola Bronzer Porefessional Primer They're Real! Mascara |
| gptkbp:notableFeature |
beauty influencers
makeup artists social media personalities |
| gptkbp:packaging |
bright colors
vintage-inspired |
| gptkbp:parent_company |
LVMH
|
| gptkbp:partnerships |
gptkb:Harvey_Nichols
gptkb:Sephora gptkb:Macy's Boots Ulta Beauty |
| gptkbp:productLine |
brow products
eye products lip products face products |
| gptkbp:products |
makeup
skincare |
| gptkbp:social_media_presence |
Facebook
|
| gptkbp:sponsor |
various celebrities
|
| gptkbp:sustainability_initiatives |
eco-friendly packaging
vegan options cruelty-free products |
| gptkbp:targetMarket |
young women
|
| gptkbp:website |
benefitcosmetics.com
|