Statements (13)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
slogan
|
| gptkbp:activity |
Brand positioning
|
| gptkbp:associatedWith |
gptkb:Unilever
|
| https://www.w3.org/2000/01/rdf-schema#label |
Be More Tea
|
| gptkbp:introducedIn |
2014
|
| gptkbp:language |
English
|
| gptkbp:mediaType |
Digital advertising
Television commercials |
| gptkbp:targetAudience |
Tea drinkers
|
| gptkbp:usedBy |
gptkb:Lipton
|
| gptkbp:usedFor |
Lipton tea brand marketing
|
| gptkbp:bfsParent |
gptkb:Lipton
|
| gptkbp:bfsLayer |
5
|