Basic Marketing Research: Applications to Contemporary Issues
GPTKB entity
Statements (10)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
gptkb:book
|
| gptkbp:author |
gptkb:Scott_M._Smith
Gerald S. Albaum |
| gptkbp:language |
English
|
| gptkbp:publicationDate |
2005
|
| gptkbp:publisher |
gptkb:Sage_Publications
|
| gptkbp:subject |
Marketing research
|
| gptkbp:bfsParent |
gptkb:Naresh_Malhotra
|
| gptkbp:bfsLayer |
8
|
| http://www.w3.org/2000/01/rdf-schema#label |
Basic Marketing Research: Applications to Contemporary Issues
|