Barilla's ' The Italian Way' campaign
GPTKB entity
Statements (62)
Predicate | Object |
---|---|
gptkbp:instance_of |
gptkb:advertising_campaigns
|
gptkbp:aims_to |
Italian culture
|
gptkbp:aims_to_improve |
about Italian traditions
authentic Italian food |
gptkbp:collaborates_with |
influencers
|
gptkbp:emphasizes |
gptkb:cultural_heritage
|
gptkbp:features |
user-generated content
seasonal ingredients traditional recipes pasta dishes Italian chefs |
gptkbp:focuses_on |
gptkb:cuisine
|
gptkbp:highlights |
family meals
regional Italian dishes |
https://www.w3.org/2000/01/rdf-schema#label |
Barilla's ' The Italian Way' campaign
|
gptkbp:includes |
gptkb:cooking
cultural events recipe videos live cooking demonstrations |
gptkbp:is_aimed_at |
home cooks
cooking enthusiasts food lovers millennials |
gptkbp:is_associated_with |
food festivals
culinary education Barilla's brand values |
gptkbp:is_available_on |
digital platforms
|
gptkbp:is_characterized_by |
community involvement
culinary exploration authentic storytelling |
gptkbp:is_designed_to |
enhance brand loyalty
promote healthy eating encourage family gatherings connect with consumers inspire home cooking showcase Italian lifestyle |
gptkbp:is_featured_in |
online platforms
television commercials print media |
gptkbp:is_known_for |
visual storytelling
its engaging content its diverse content its vibrant imagery |
gptkbp:is_part_of |
Barilla's commitment to quality
Barilla's global outreach Barilla's heritage Barilla's marketing strategy Barilla's social responsibility initiatives |
gptkbp:is_recognized_for |
its cultural significance
its creativity its innovative approach its impact on food culture |
gptkbp:is_supported_by |
advertising materials
partnerships with chefs |
gptkbp:launched |
gptkb:Barilla
|
gptkbp:launched_in |
gptkb:2021
|
gptkbp:promotes |
community engagement
sustainability in food sourcing |
gptkbp:targets |
food enthusiasts
|
gptkbp:utilizes |
social media
|
gptkbp:bfsParent |
gptkb:Barilla
|
gptkbp:bfsLayer |
5
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